Printing methods explained

Sometimes it’s confusing to understand so many different methods of printing that are available out there. Here’s a quick explanation of what we do.

A digital print is a less expensive way of producing art. The quality of digital printing is now getting better and I use a lovely sustainably sourced natural coloured 300gsm textured paper to print my prints on. This makes the artwork more affordable and accessible for people to hang on their walls, but the paper and ink isn’t guaranteed to last for as long and is not classed as a fine art print.

A giclée print is the highest quality digital print available using a specialist inkjet printer with pigment inks and archival paper. Artists looking to recreate original pieces of art commonly use this method as the quality is exceptional and the paper and inks are made to last for decades. I use giclée printing for my special small signed pieces and they are more expensive due to their quality

Litho offset printing is the method I use to print all of my greetings cards. The paper I print these on is made from completely recycled fibres and the inks used in the print process are vegetable based. The printer I work with is also a carbon balanced printer and very local to me in Suffolk, England. I am now starting to print some of my poster prints on sustainably sourced papers using litho as a test run, as this method has an even nicer print quality.

Find out more about our sustainability and production values.